Drive higher ROI for subscriber acquisition campaigns by leveraging plan price and benefits information for specific target markets.
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| Drive higher ROI for subscriber acquisition campaigns by leveraging plan price and benefits information for specific target markets.
Plan pricing and benefits competitive intelligence can play an important part in executing a subscriber acquisition campaign. The following information is available from plan pricing and benefits data for inclusion in campaigns that drive higher return on investment with higher conversion rates:
- Which competitors are in the target market.
- Which of your plans have a clear potential price and/or benefit advantage over competitor plans.
- Higher level "you could save $x per year by switching from your competitor name to your name"
- And more...
These strategies and more are proven effective methods for driving higher conversion rates for acquisition campaigns.
Learn More About Plan Pricing & Benefits Competitive Intelligence. Visit us at the AHIP Fall Conference in Chicago.
Or just reply to this email to contact Oxlo to discuss competitive plan pricing and benefits information.
Best Regards From
The Oxlo Insight Team
303-285-2408
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Get to know Oxlo at the
AHIP 2011 Fall Conference
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Oxlo provides strategic individual health insurance pricing and benefits competitive intelligence data and services to Health Plans.
Oxlo is an affiliate organization supporting member of America's Health Insurance Plans (AHIP), the national trade association representing the health insurance industry.
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Health Plans,
Health Insurance,
Insurance Solutions,
Health Insurance Plan Rates,
Individual Health Insurance
