Hyundai Motor America Auto Dealer Software Integration Blog

How can Service Departments continue to provide a good customer experience as increased vehicle sales creates more service drive traffic?  I know…hire more people!  Hold on, that may be the quick and traditional answer, but adding personnel is costly and risky during this ever changing economy.  Auto dealers need tools that automate dealership business processes and create efficiencies. 

Hyundai Motor America (HMA) is now providing such a new tool called Service VIN Inquiry to assist Service Departments in:

1. Enhancing the customer’s service experience
2. Increasing Service Department revenue
3. Providing information needed to process vehicles more efficiently

Service VIN Inquiry is a software integration solution in which your auto dealer management software provider has added connectivity and features connected directly with HMA business systems for the purpose of retrieving valuable information that includes:

• Vehicle Information
• Owner Information
• Warranty Start and Expiration Dates
• Warranty Description
• Open Service Campaigns
• Repair History Detail

This information is automatically provided to the Service Advisor within the write-up process so he/she is able to make informed decisions and provide an overall professional experience for the customer.  Receiving open Service Campaigns during the write-up process is important for two reasons.  First, open Service Campaigns can be added to the repair order which results in increased revenue.  Second, the dealership is protected from any possible legal actions as a result of a vehicle leaving the dealership with a critical open campaign.  

Direct integration between your auto dealer software and Hyundai Motor America eliminates the need to access multiple systems shaving valuable minutes from the repair order write-up process.  Even five minutes may not seem much for a single customer, but five additional minutes for each customer quickly becomes thirty minutes for the sixth person waiting in the Service Department lobby contemplating on taking their vehicle to a different dealership.

With people having longer commutes to work, bypassing multiple dealerships and the ability to search the internet for dealerships in their area, there is a greater focus on customer satisfaction.  HMA recognizes the importance of a positive customer experience and is supporting their dealers by providing integrated tools like Service VIN Inquiry.  Before you start placing the help wanted ads, contact your auto dealer software provider about adding integration solutions for auto dealers to streamline your dealership business processes.

Rich has over 19 years automotive solutions experience with auto dealer management software. Over his 15 years with Reynolds & Reynolds (then UCS), his responsibilities included dealer management software support, auto dealer software installation, auto manufacturer account management and dealership consulting.

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